The volume of application-to-person (A2P) messages is increasing worldwide because businesses are introducing mobile and digital channels to support...
MWC25 provided some interesting ideas about the future of mobile services. Operators are expected to add AI-related services into their plans and to...
We use our consumer survey data to evaluate the extent to which price increases affect customer churn. Results indicate that the geographical...
The launch of 5G services did not reverse the ongoing decline in mobile revenue, despite operators’ hopes. This report examines consumer...
Learn more about the key services, features and strategies that mobile service providers use to differentiate their plans from their...
By the end of 2025, over 50% of Europeans will live in countries with three major MNOs, driven by recent market...
This report uses the results of our consumer survey to provide an analysis of handset replacement cycles in 18...
SK Telecom’s current core business looks similar to that of many other telecoms operators, but rather than accept tepid growth rates, SK...
Mobile service providers can use eSIMs to generate new sources of revenue and differentiate connectivity services on new features. The MVNO Honest is...
Discover what the results of our annual consumer survey reveal about the channels that different customers use to interact with mobile...