This article outlines the key topics for the consumer and business services market for 2024, and discusses how our research will cover...
Apple will be adopting the GSMA’s Universal Profile for rich communication services (RCS) in 2024. This article explores the details of Apple's...
This report focuses on the usage of Meta-owned services (Facebook, Facebook Messenger, Instagram and WhatsApp) among respondents of Analysys Mason's...
In this podcast, Tom Rebbeck, Partner and head of Analysys Mason's consumer services practice and Ben Taylor, expert in consumer services, discuss...
Deutsche Telekom and Vonage have entered into a partnership to bring network APIs to business customers in Germany using Vonage’s CPaaS...
Analysys Mason has profiled 12 application-to-person (A2P) messaging market leaders in order to explore their business models and various...
This article is based on Analysys Mason's consumer survey data, which shows that Threads’ early adopters are a similar demographic portfolio to...
This report explores the emerging trends among application-to-person (A2P) vendors worldwide, including revenue, number of messages delivered and...
Application-to-person (A2P) SMS revenue will continue to decrease as the penetration of third-party apps increases. Platforms like Facebook...
Operators are losing application-to-person (A2P) messaging market share and revenue to third-party messaging apps (for example, WhatsApp). This...