This dataset is a comprehensive source of trusted quarterly data that sizes fixed and mobile telecoms markets in Western Europe and provides market...
Analysys Mason’s latest research on 5G standalone (SA) analyses the coverage achieved by leading operators across the 32 countries with active...
Customer relationship management (CRM) is increasingly important to SMBs’ digital transformation and digital marketing strategies....
In this article, we use results from our consumer survey to investigate how intention to churn varies by operator in countries that have both...
Fixed broadband customers' expectations are changing and end users are placing greater value on the quality of in-home network connectivity....
5G services have been launched in most countries in Europe. Increasing coverage of 5G networks, and more-affordable 5G-ready handsets are rapidly...
The viability of the traditional more-for-more strategy is coming under question because operators are unable to offer customers on unlimited plans...
Industry leaders at FutureNet World 2024 shared that operators are exploring generative AI (GenAI)-based use cases, but that non-GenAI remains...
This article discusses why the business case for FWA (which is strongly influenced by geographical factors such as network capacity and FTTP...
Rich Business Messaging (RBM), the RCS-based business messaging product, offers more functionality than SMS and apps such as WhatsApp, but it has...