SK Telecom aims to use the T Universe subscription service to increase its share of consumer spending
SK Telecom’s (SKT’s) T Universe is a new subscription-based platform for consumers in South Korea that bundles a range of third-party services. T Universe positions SKT as a broker for a significant amount of consumer spending and represents the first iteration of such an ambitious service in the world. Telecoms operators are well-positioned to aggregate subscription-based services and other operators will be watching T Universe closely. In this article, we analyse the T Universe offering and consider whether this can be emulated in other markets.
Related items
Article
KDDI’s results demonstrate the challenges of entering new markets such as energy and finance
Article
MWC25: AI, network APIs and satellite solutions are the future of consumer mobile services
Survey report
Mobile price increases: consumer survey