How operators can capture the growing SME cyber-security market
Selling ICT services to small and medium-sized enterprises (SMEs) will be the main source of incremental revenue for operators, while their connectivity revenue will be effectively flat. However, operators will only earn a small share of revenue from the largest and fastest-growing of these services – public cloud solutions. Operators will hold a much larger, and growing, share of the SME cyber-security market.
In this podcast, Matt Small and Catherine Hammond, experts in SME services, discuss why operators are in a good position to sell cyber-security solutions to SMEs and what the challenges are when doing this. Matt and Catherine also offer some recommendations for operators that have established enterprise security brands and for those that are mostly new to offering security.
Read the associated article and reports: Approaches to cyber security for SMEs: ten operator case studies and Operator business services for SMEs: worldwide forecast.
Related items
Article
The end of big capex opens up new service opportunities for telecoms operators
Article
Iliad’s central telecoms strategy is similar to that of most operators, but the details have lessons for others
Article
Operators increase their focus on the SME market as SME revenue grows faster than enterprise revenue