Opportunities for operators in the SOHO market
In this podcast, Tom Rebbeck (Partner) and Catherine Hammond (Research Director) discuss some of the tactics that operators could adopt to increase the small office/home office (SOHO) take-up of higher-value business-grade solutions.
For more information, see our associated article here. Additionally, our relevant case studies report can be found here and our report outlining the strategies for marketing products and services to SOHOs can be found here.
Related items
Forecast report
USA: telecoms operator business and IT services forecast 2024–2029
Report
Operator business revenue: trends and analysis 4Q 2024
Article
MWC25: telecoms players pushed new B2B products, but any boosts to revenue are years away