Pay TV and streaming video in Austria: trends and forecasts 2023–2028
10 April 2024 | Research
Forecast report | PPTX and PDF (4 slides); Excel | Video, Gaming and Entertainment
"The total number of pay-TV RGUs will fall by 10% between 2022 and 2028 to 2.4 million connections while the number of streaming video RGUs will increase from 2.8 million to 5.0 million over the same period."
The Austrian pay-TV market consists of a number of small cable-TV players alongside the incumbent A1 and several European multinationals. The number of streaming video revenue generating units (RGUs) will almost double between 2022 and 2028 while the number of pay-TV RGUs will decline.
This report provides detailed 5-year forecasts for the adoption of pay-TV and streaming video services in Austria. It includes data on key metrics, describes key market developments and analyses operators’ strategies.
Geographical coverage and key metrics
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Geographical coverage |
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Key metrics |
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Country modelled
Companies discussed in this report
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Pay TV is split by the following access technologies:
Streaming video is split as follows:
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