Pay TV and streaming video in Western Europe: trends and forecasts 2022–2028
12 June 2024 | Research
Forecast report | PPTX and PDF (14 slides) | Video, Gaming and Entertainment
"Total pay-TV and streaming video spend in Western Europe will increase from EUR56.4 billion in 2022 to EUR75.8 billion in 2028."
This report provides detailed 5-year forecasts for the adoption of pay-TV and streaming video services in Western Europe. It includes data on key metrics, describes key market developments and analyses operators’ strategies.
This report and data provide:
- forecasts for the number of revenue-generating units (RGUs), retail revenue (spend) and average spend per user (ASPU)
- forecasts for 16 individual countries and Western Europe as a whole.
Geographical coverage and key metrics
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Geographical coverage |
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Key metrics |
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Region modelled:
Countries modelled individually:
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Pay TV is split by the following access technologies:
Streaming video is split as follows:
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