Mobile pricing strategies in a high-inflation context: insights for operators
High inflation rates are affecting many economies, posing a threat to telecoms operators’ margins and their ability to retain customers. Many operators are trying boost revenue levels by raising prices, which presents many challenges. This report looks at four main pricing strategies that operators have adopted in countries where inflation is high, and analyses the main implications of these initiatives.
Information included in this report
- Analysis of the four main pricing strategies that operators have adopted in countries affected by high inflation
- A review of the main implications that each strategy has for operators, focusing on the advantages and disadvantages of each approach
- Recommedations that telecoms operators can draw upon when formulating their own strategies
For more information, see Mobile pricing strategies in a high-inflation context: 10 operator case studies.
Related items
Article
KDDI’s results demonstrate the challenges of entering new markets such as energy and finance
Article
MWC25: AI, network APIs and satellite solutions are the future of consumer mobile services
Survey report
Mobile price increases: consumer survey