UC and Digital Services
The UC and Digital Services (UCDS) module encompasses a broad array of categories, including communication, collaboration, digital marketing and advertising, and web services. UCDS is the future of business collaboration, connecting team members, customers, partners, and suppliers anytime, anywhere, and on any device. According to Analysys Mason's SMB Technology Forecaster, SMBs (1–999 employees) are expected to spend USD474 billion on IT solutions in this category in 2028.
This module provides detailed spending forecasts for 19 UCDS categories and offers insights into the market size and potential within the UCDS space.
We can provide you with robust fact-based insights into the strategic questions that you need to answer.
The UC and Digital Services module provides you with:
UC and digital services categories covered:
| Level 1 | Level 2 | Level 3 | |
|---|---|---|---|
| Unified communications (UC) and collaboration | On-premises and licensed software | Collaboration (on-premises) | |
| Software-as-a-service (SaaS) | Collaboration business workflows (SaaS) | Collaboration (file share and sync) (SaaS) | |
| UC services | Audio conferencing | UC and hosted voice | |
| Video conferencing | |||
| Communication | Fixed hardware | Pure TDM-PBX/key systems | |
| Fixed network | IP voice | Narrowband voice | |
| Fixed broadband | |||
| Mobile network | Mobile broadband | Data, voice and messaging plans | |
| UC hardware | IP PBX/hybrid | IP phones and adaptors | |
| Digital marketing and advertising | Digital marketing and advertising | Display advertising | Search engine marketing (SEM) |
| Social | Social media marketing | ||
| Web services | Web hosting and development | Website development | Website hosting and maintenance |